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Fromm Family Give Back Weekends

While each and every Fromm purchase helps support the Dogs Inc mission, Fromm Give Back Weekends put the spotlight on shelters, rescues and local causes that matter to our neighborhood pet partners and their communities while offering special in-store incentives to shoppers. 

How to get involved

If you’re interested in hosting your own Give Back Weekend, contact your Fromm Sales Rep.  Each qualifying retailer has the chance to nominate a local pet-related non-profit organization to receive 30% of total Fromm sales (through a food donation) during a Give Back weekend event of their own.

Other Give Back Weekend Benefits include:

  • In-store offer: Free bag of Fromm Crunchy Os with any Fromm dry dog food purchase
  • Welcome Home Kits, Pet Parent Packs, swag and giveaways
  • Event guideline package including timelines, best practices, resources, and tips to help promote on your own channels
  • POS Materials, posters, and Social Assets for promotion
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The most successful Give Back Weekends include an in-store activation in partnership with the non-profit recipient. Adoption events, Yappy Hours, even meet-and-greets with adoptable pets are strongly encouraged to engage the community. And, in select markets where activations take place, Fromm may support through additional PR efforts.

Connect to the cause

Learn more about the Dogs Inc mission through their Emmy Award winning web series, Dogs of Destiny. Each of these amazing canine alumni have been fed Fromm from training through today.

Access Dropbox
Visit Dropbox for downloadable campaign assets including logos, photos, social posts, and more